The male protagonists' fashion company struggles to obtain a sertain clothing technic .. while the female protagonist is a designer and a student of the person who has the rights over this technic. Many episodes revolve around the obtaining of the rights for it.. others are about family intrigues and such inside the company and it's rivals. The main protagonist in both struggles due to the unhealthy obsession of two other women whom he somewhat takes as his sisters.
Both are about a couple, which tries to survive the turmoils within their own family and circle of friends and save the family company. Both male leads have crazy sisters, which tries to sabotage their love lationship. Female leads are innocent people, which learns to lie even to their most loved one.