The drama is popular just because of its mediocre story and a good FL. Pacing of the story is good for the 36 episodes, I looked forward to every next episode up to the finale. Cinematography was awesome, everything and everyone looked good! Part of the story was shot in Shaoxing, a lovely water town, it's interesting to see all these different cities in China from an outsider's point of view. The supporting characters provided a nice side story. The main characters have strong and willful personalities at the opposite extremes but in the end they grow up, so the rollercoaster of emotions as the story moved along is all worth it in the end. The soundtrack is also good.