Staying true to J-Horror style, Ju-On: Origins exhibits its mastery of subtle approach at telling a gripping tale about the beginning of a series of different events.

The story is not meant to be scary, per se, but to be disturbing. I guess most of the confusion and disappointment about this series are because some audience expected it to be something that would definitely "scare" them in a conventional way. However, a deeper understanding of Japanese horror style or Asian horror, in general, would definitely help in having more appropriate expectations for this series. Unlike the usual western horror style, J-horror/Asian horror tends to be more psychologically disturbing rather than conventionally scary.

Ju-On: Origins is told in a nonlinear narrative, which for others can create some confusion, but upon deeper inspection and analysis this nonlinear narrative is very effective in setting the psychologically disturbing atmosphere that it aims to give to the audience.

As someone who is an avid fan of the horror genre, I would definitely recommend and give a thumbs up to this series.